7 Is The Magic Number


Maybe you haven’t heard that version of the song before…? ;)

So guess what? Round 7 of voting for Project Food Blog is finally open! I bet you were wondering what was going on, eh? We had two weeks to complete the challenge, then there was some confusion over the use of copyrighted music so Foodbuzz.com gave all contestants an extra week, and now here we are! I’m sure if you’re a regular round these here parts you’ll have already seen my video, but hey, that was three weeks ago! Go remind yourself already and hey, whilst you’re there, vote for me! 48 are getting cut down to 24 this round, so I would really appreciate your votes!

I’m sure I don’t have to remind you how to vote by now, but the gist is this: sign in/up to Foodbuzz, find my video, click the little heart above my entry! Thank you!

And now a bonus video, aka. that what did not make the final cut. Enjoy.

I actually wanted to use this opportunity to say a word or two about Project Food Blog and food blogging in general, as well. I’ve avoided joining in this debate because, well, I very strongly agree with the statement that “opinions are like arseholes – everybody’s got one”, and because of this I think everybody is entitled to said opinion. Variety is the spice of life, after all, and other cliched statements.

So why say anything now? Well, it’s because over the past three weeks there has been a certain amount of controversy and negativity surrounding the remaining PFB contestants and, indeed, Foodbuzz itself, and the more I thought about it the more I wanted to say something. So bear with me and please, feel free to disagree: I want to encourage reasonable debate on this subject.

There have been claims that Project Food Blog is an “unfair” contest, based solely on popularity, that “smaller blogs” don’t have a chance to do well, even that Foodbuzz itself have been disorganised in their actions and communication. I am, of course, paraphrasing greatly. However, whilst yes, some of the organisational skills are somewhat to be desired of, let’s not forget that this is the first time Foodbuzz have done this: it’s a trial run, if you will, and nobody is ever going to get it all right the first time, especially not on a grand scale like this. Personally I was surprised that I was even allowed to enter the competition, as I’m not based in the US, but I am incredibly grateful and pleased to still be in it, and if the road stops here, I am still so darn proud of myself to have made it this far, and nobody can take that away from me.

Which brings me to my second point: I am, by all means, a smaller blog. I do not have a 10,000 strong following, in fact before Project Food Blog started I had about three or four regular readers, which included Momma Lee (who likes to sit next to me on her laptop and read portions of my writing outloud, whilst laughing at me), which is why I’m even prouder of myself to be here. Every Monday at my catering job the entire group I cook for ask me how that “food blogging competition thing” is going, and I’m always somewhat surprised (and embarrassed) to confess that yeah, it’s going okay, I made it through to the next round… and then I generally run away back to the kitchen and start whipping something furiously, to hide my red face. Due to the nature of voting for this competition, there is an element of popularity (there always is when the public is involved), and I have seen some great blogs go out… but that doesn’t mean that they’re gone from my radar completely. I’ve also discovered some amazing blogs and amazing people, purely because of this competition; and so whilst I’m sad they’re no longer in the running, they are still doing brilliant things that’ll bring me back to them time and time again.

Okay then, so why do we do it? I’ve said it before, I entered this competition on a whim, never expecting to do particularly well in it, and yet I’m still here. The amazing thing about this competition has been the people. The support which the other contestants have been giving each other is astounding, and I’ve loved it, it has made me so happy to see all the collective Twitterati joking with one another, encouraging each other, being so very positive. So in the past few weeks when things took a sudden turn in tone, it was pretty sad. The comradery seemed to dissipate in the face of competition.

And this brings me to my final point: why do we food blog? By all means it’s kind of a weird thing: we cook food, we write about it, we photograph it, and sometimes we video it. As evidenced above, I’m still kind of shy talking about it to other people. But why then? Because we love food. My blog is called I Am A Feeder because that’s exactly what, and who, I am. You can ask anyone around me: the way I express my love is by feeding you. Your waistline won’t thank me, but your tummy (and heart) will. Food is such an important part of who I am, and I food blog because I love to share that with you, even if it’s only vicariously through my photos and writing. This competition has pushed me to express my creativity to its absolute limits, to be silly, and all whilst having an absolute blast (even if, at times, I wanted to kill myself from stress); that is never a bad thing.

I have this theory that people who food blog can never be all bad, because essentially they’re people who love to feed others, and by my logic that means you’re a good person. Maybe I’m just naive and like to believe that the glass is half-full, but I’d much rather be that way than believe that everybody is negative and out to get one another.

So when it comes to competition, yes, there’s going to be a healthy element of, well, competitiveness, and there’s going to be a little bit of judgemental behaviour (we all do it, no use denying it), but let’s not forget that everybody, regardless of their skill set or levels of “professional contact”, has worked their arses off to be here and for any other person to try to take that away from them is completely unacceptable. We’re all here because we love food: let’s keep it that way.

Right, now’s my turn to shut up and let you vote. So away you go and until next time, friends, peace and love.


Jax x

15 Responses to “7 Is The Magic Number”

  1. Saltyseattle Says:

    Well said, love. Let’s keep it fun & encouraging- that was the original intent & that’s how we should play the game. Heart you.

  2. Ethan Says:

    People are competitive by nature and that’s why we enter contests like this, to challenge ourselves and prove ourselves versus each other. At the end of the day though, it’s a food blog competition and since food is fun, well, we should just have fun and enjoy it.

  3. Mardi@eatlivetravelwrite Says:

    So well said.

  4. Daily Spud Says:

    Hey – I met you (and, whaddya know, you met me) though PFB and that’s the stuff that counts. Keep doing what you’re doing, lady.

  5. Sarah Says:

    Very well said. I’ve come to realize that I care more about self-expression than I do about traffic. Sometimes we all need a gentle reminder of why we started our blogs in the first place! Happy feeding :)

  6. The Cuisinerd Says:

    Righto! Let’s continue to enforce FUN!

  7. Julie @ Willow Bird Baking Says:

    A++++++++ times a billion!! I agree with every single word and want to give you a big hug (and a slice of cheesecake) :D

  8. chanel11 Says:

    I also believe the ‘glass is half full’ -just look at how lovely followers can be when they find a lovely blogger like yourself – continued goodluck to you my dear J

  9. Ashley Says:

    I’m happy to have been one of the original 4 readers…haha. I know brilliance when I see it!

    And YES you are a feeder! I figured that out when I came to visit :)

    Keep doing what you do, because you do it well!!!! I voted, yay!

  10. Monet Says:

    I loved reading this post. It reminds me why I love you and your blog…and why you are excelling in this competition. You are beautiful, and I’m so proud of you, and even though there will always be questions of fairness in any competition…I do know that you deserve to be here!

  11. Marc @ NoRecipes Says:

    I remember seeing this video the other day on Foodbuzz and thinking to myself (with an American accent)…. gosh, she’s got a pretty cool accent… But I didn’t actually connect the dots and realize you are @jaxies until today when you made the comment about the British accent.

  12. Marc @ NoRecipes Says:

    P.S. Wow I must be totally oblivious or completely out of the loop because I haven’t heard about any of this controversy surrounding PFB. I get what what your saying about the popularity, but I think the judges votes are more heavily weighted to try and compensate for the popularity thing.

    I think the thing I’ve liked more than anything else about PFB is that I’ve discovered some great blogs that I didn’t know about before. For me, that’s one of the reasons why I blog; for the community. Since starting my blog over three years ago (which coincided to moving to a new city where I didn’t no anyone), I’ve found that the community around food blogs includes some of the nicest people I know and I’ve always appreciated the lack of drama and controversy surrounding this group of bloggers. It make me a little sad to hear that perhaps I’ve had my head in the sand, but I still have faith that the majority of us are here because we’re really passionate about food.

    Keep chugging along and I hope to see you in round 10! You have my vote.

  13. Jackie Says:

    Thanks for all of the support, guys. You are all Food Champions and the reason why we continue to blog. As Marc says, Foodies are wonderful people – passionate, talented and creative. Very glad to know you all, only hope is to increase the network of friends and community I’ve found in you!

    Also, I’m coming to visit most of you in the new year. Excitement, food and karaoke abounds.

    Jax x

  14. Jen @ Tiny Urban Kitchen Says:

    I just read this blog post and I wholeheartedly agree with everything you’ve said! I think it’s fantastic the opportunities and friendships this contest has created.

    I also absolutely LOVE your bloopers video. It’s so adorable, hilarious, and so YOU!

  15. Jackie Says:

    Thanks Jen! Ha, I love how people say things are so “me”, they usually mean “totally bonkers” ;)

    Jax x

Leave a Reply